Modern marketing, grounded in strategy and storytelling.

NS Consulting is a full-service consulting agency established by Natalie Smith. It is focused on consumer brands define their narrative, set the foundations for business growth and develop meaningful marketing strategies and content that builds audiences.​​

Natalie’s background in regarded agencies in London, Sydney and Hong Kong gives her a unique understanding of scaling global brands; while her experience across strategic marketing disciplines from brand to experience, social to content gives her a flexible, holistic understanding of modern marketing.

Working directly with founders and brands on a project basis and as a retained fractional marketing lead; as well as with top tier agencies as a strategist and consultant, Natalie specialises in fintech, SaaS, fashion and lifestyle brands at founding and inflection point.

With more than 15 years of experience and an expansive network of design, creative and specialist partners, Natalie offers a thoughtful, pragmatic and effective approach to brand building.